Few people remember when Burger King actually beat McDonald’s (MCD) for the punch when it comes to the signature sandwich. Before the Whopper hit the now number three fast-food burger chain in 1957, both Burger King and McDonald’s had very simple menus at the time of execution.
In the early days, neither chain tried to come up with bold limited-time offers or even new permanent menu items. Both Burger King and McDonald’s wanted to provide a consistent experience around a hamburger (or cheeseburger), fries, and soda.
Times have changed for Burger King (now owned by Restaurant Brands International). (QSR) ) was lagging behind its competitor, which opened its first location in 1955 and introduced the Whopper. You’d think that the sandwich’s success would have prompted McDonald’s to respond with its own premium burger, but the Big Mac didn’t actually arrive until a full decade later, in 1967.
But, when it finally arrived, the Big Mac became a runaway hit. The chain avoids watering down its success by offering options like Burger King did with the Whopper. Now, however, McDonald’s has a new Big Mac, and it’s bigger than any sandwich the chain has ever offered.
An extension of the Big Mac line
McDonald’s has experimented with the Big Mac brand globally, but has kept its U.S. experiments generally to play with sizes. The Mac Junior was roughly a Whopper, while the Grand Mac was a Big Mac that used larger burger patties.
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However, all three were just variations on the classic recipe of “two patties, special sauce, lettuce, cheese, pickles, onions, sesame bun” that made the Big Mac the granddaddy of fast-food sandwiches.
While Burger King makes dozens of sandwiches both in the US and around the world Using the Whopper brand, McDonald’s retained its signature sandwich. And while we can’t get the Ghost Mac, Indy Mac, Angry Mac, California Mac, Halloween Mac, Macerito, Upside Down Mac, Angest Mac, or even the Impossible Mac, McDonald’s is (finally. ) a new take on the beloved classic for US audiences. bestow
McDonald’s is finally bringing the Chicken Mac to the US
A Chicken Mac seemed to make a lot of sense since chicken joined the McDonald’s menu, but there was (and is) some question as to whether the sandwich would use fried chicken patties, grilled chicken patties, or both (or even chicken). each). Well, this level of choice wasn’t offered, but the Chicken Mac, which was It was a hit in the UKeventually found its way to the United States
The chain will test the Chicken Big Mac at select Miami-area locations through the end of August 2022. Chew the boom informed.
“The Chicken Big Mac basically takes the Big Mac and replaces the beef patties with chicken patties,” the website said.
McDonald’s said it expects to bring the Chicken Big Mac to the entire U.S. if the test goes well. The fast-food chain recently ended a trial of McPlant in the US – after it was a hit in the UK – and opted not to roll it out nationally.
